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Oct
24

Internet Marketing~ Email List Building and Follower Building on Social Networks

Internet Marketing~ Email List Building and Follower Building on Social Networks

Article by Pete DuMelle









One of the most popular Internet marketing techniques is building your email list. Capturing visitor’s email addresses on your web site to build a list of emails is a must. You then can use the list to go back and market to them. This also creates value in joint ventures marketing. When the potential client visits your web site, even if they do not make a purchase, capturing their email address can be as good for your company as if they did buy. Often you have to exchange something of value in order to obtain the email address of your visitors such as a newsletter, special report, coupons or free information. Once you capture your visitor’s email you can use it to send follow up emails promoting your product or services.

This sounds good but there are some draw backs.

Some people will unsubscribe as soon as they get the free gift or after a short time

Your emails can get caught in spam folders

Your emails may never be read

Some people will put in a junk email address that they do not check

So, now your emails will not be as effective as they have been in the past. What do you do?

Raise your game and start building a following using social networking sites. Many of these sites offer features that allow you to 1) get followers or

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