How Social Media helps Businesses connect with their Tribe

In this webcast I’m talking to Ian Schranz from www.solo-fi.com who has been in the music industry for more than a decade, works as Art Director and holds a MBA in Marketing & Branding. Since the emerge of social media tools and technologies, companies and organisations have been asking the same question; How do we find the people that wants to connect with us? With the growth of social media networks geographical boundaries has almost been erased and people sharing the same interest can now connect easier than ever. So What is it companies are doing wrong when trying to connect with potential prospects on the social web? Read more about Social Media tools & technologies for business at http
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