Cisco’s Networking Effect Wins “Best Blog”

Howard Sholkin, Director of Marketing Communications Programs at IDG, interviews Tim Washer, Social Media Marketing Manager at Cisco Systems about how Cisco won BtoB’s Social Media Awards program for Best Blog. The Network Effect is a Cisco sponsored blog that is focused on telecommunications/network/technology has a positive impact on the economy and social economic areas of the world. Learn more about the “Network Effect” and how Cisco’s approach increased their audience.

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