7 Rules for Social Networking Marketing Effectiveness

Social networking is rapidly becoming the most preferred Web 2.0 marketing tool. If you are engaged in selling your products or services online, there is plenty you can do with social networking sites to promote your business. However, the possibilities are accompanied by inevitable pitfalls. Here are a few things to keep in mind in order to raise your effectiveness when using social networking sites. Rule #1 – One site or many: While many organizations prefer to maintain their presence on several social networking sites, it can take up considerable amount of time as well as staff resources. Determine the amount of time you can spend updating your profile on each site. It’s far more effective to spend extra time and energy maintaining a high profile on one, well-chosen site rather than spend precious hours juggling different operating platforms on too many different sites. If you do choose to maintain a presence on multiple sites, make sure you assign a full-time staff to regulate your various profiles. This could include posting comments on other member’s pages, inviting other people to become friends, or accepting other friend’s requests. In the absence of regular care, your web page is sure to languish.

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  1. TheChumichka says:

    The big possibilities for all. Wellcom to NSP.


  2. Relativity2 says:

    @ingblessedbyzeus Thank you for the comment.

  3. ingblessedbyzeus says:

    thank you for your advise !

  4. DanielAngelLuna says:

    @ormosy6103 Are you really complaining about quality information, because it wasn’t delivered in a way that pleases you? You’re bitching about completely free, very convenient, quality information? Go put a baby bottle back in your mouth, and let those who contribute, continue to do so in peace, with the respect and gratitude of their audience. P.S. Go fuck yourself.

  5. martybop says:

    @Relativity2 Yes you did. And well done. I just watched the link you sent me and it is really good. I think that you, like all good companies, take feedback and use it wisely. I am starting work with a website now and I am sure we will be watching you videos to learn. Good luck with everything. 🙂

  6. Relativity2 says:

    @martybop You are totally correct. I did get more sophisticated with my videos over time.

  7. martybop says:

    @ormosy6103 I agree with you. He knows his stuff but delivery is left wanting. Colour? Backdrop? Clothing? Graphics? Learning is a varied task as we all learn from different communications – aural, visual, numbers etc. Don’t make talking-head video is the first rule learned in TV studies.

  8. Relativity2 says:

    @kimmysloveable Thank you very much.

  9. Relativity2 says:

    @ormosy6103 Well be more specific since this is not how it should be done tell me how it should be done.

  10. ITzzmeeeYaa says:

    For marketing updates….visit my blog….itzmarketingtoday.blogspot.com/

  11. ormosy6103 says:

    This is exactly how videos should NOT be done!
    Content ok! presentation …you cant do worse!

  12. kimmysloveable says:

    Enjoyed the 7 Rules for Social Networking. I also liked the way you interacted with your viewers. It was pleasant watching. Thank you.

  13. Relativity2 says:

    @she00006 You are welcome. Thank you for your comment.

  14. she00006 says:

    Well done thanks for putting this together.

  15. dontwantdrama1234 says:


  16. Relativity2 says:

    @MKWeb2 Thank you for your comment. It seems pretty natural that people want to have a lot of traffic right away but they fail to recognize what this means if they are not prepared. It’s a bit like the chicken and the egg. The only problem is that if you are not ready for the chicken or the egg you may end up with egg on your face when you do not properly serve your consumer. David Skul

  17. MKWeb2 says:

    Hello David, A friend referred your video to me and I agree wholeheartedly with what you are saying. Build It and They Will Come only worked in the movie with Kevin Costner. I think too many people are just a little over anxious to get people to their new site and start promoting it before it is ready.
    It is one thing to start “Building a Buzz” about a new venture, but even in that stage, you need to have something to show your JV partners.

  18. Relativity2 says:

    @chimimimusic Thanks for this great comment. I could not agree more with you. Please let me know if there any types of content you would like to see. David Skul

  19. chimimimusic says:

    David, congrats for pushing out your message. Your protocols are all very much common sense. My take away from what you are saying misses the most crucial dynamic of social media- the user is in charge-not the owner of the messaging. The user determines the relative value of whatever content you present…not the owner of the content. The greatest challenge going forward is to re evaluate what we are conditioned to believe is true…which truly is most everything we’ve been taught.

  20. tomeucap says:

    1.2 billions email ids from all over the world
    just imagine how much Money
    you can make from it, huge and instant traffic you willl get on daily basis,
    and you will make huge clients and customers for your products and services,
    even in your Networking and MLM businesses also,
    huge and instant traffic you will get, and tons of facebook fans we can generate on daily basis from it,
    Please ping me over skype or yahoo messanger
    My id for both is

  21. gariouscom says:

    @Relativity2 you’re welcome David! keep it up!

  22. Relativity2 says:

    @gariouscom Thank you for your comment. I appreciate the viewership. If you want any other types of content let me know. David Skul

  23. Relativity2 says:

    @mrswartz Thank you for thisi comment. This is a great update. This video is now 3 years old.

  24. ssnjones says:

    Social Media is the biggest shift in communication since the Industrial Revoulution.
    It makes the world a much smaller place. 96% of people now use social networks such as Facebook, and Twitter.

  25. mrswartz says:

    regarding rule number two, thanks to open id connect, if you have a site that attracts visitors but can’t seem to pull them off Facebook for example, you possible can If you have open id

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